Salesforce intercepted Slack with "American version Dingding" and challenged Microsoft. Who is afraid of whom?

Last week, Salesforce acquired Slack for $27.7 billion. Since the announcement of this transaction, Slack's stock price has soared 38%, while Salesforce's stock price has fallen by more than 4%.

Attracted many people who eat melons onlookers, as a CRM giant, why does Salesforce want to do such a "loss trading"?

And what kind of treasure company is Slack, the son of Salesforce?

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1. Slack, the son of choice

Many people may not know that Slack, which is so successful in the software industry, was originally a failed game company-"Tiny Speck", whose founder was Butterfield.

Unintentionally inserting willows into shade. In the process of developing the game Glitch, the team led by Butterfield accidentally developed a very useful software to realize communication and file sharing between users. This software is now Slack .

Although Slack was an unexpected transformation, its initial growth is a myth .

In the early days of its establishment, Internet giants such as Salesforce and Google were eyeing it. More than 30 teams wanted to sign contracts with Slack.

At the beginning of 2017, Slack's annual revenue exceeded 100 million, which was less than one year after its debut, which can be said to be a very staggering number.

In 2019, Slack chose a high-risk approach-direct listing, and listing was the peak, which put a lot of pressure on Microsoft Teams.

Salesforce wanted to do a big job in the collaborative cloud, and encountered such an excellent Slack, of course, it was anxious to acquire.

2. LinkedIn joins hands with Microsoft to stop Slack

A few years ago, Microsoft and Lili also took a fancy to the workplace social software LinkedIn, but in 2016, LinkedIn was acquired by Microsoft. Salesforce failed to capture LinkedIn's heart, so it turned its attention to Slack, hoping to get a share of the direction of corporate collaboration.

When Slack's once largest investor, SoftBank, sold off all of Slack's shares in September, Salesforce immediately cut its head for fear of being taken away from this treasure again.

In the process of head-to-head with Microsoft, Slack may be able to bring more winning chips to Salesforce.

3. Work hard to expand the map, relying on "buy, buy, buy"

On the way to becoming a SaaS big brother, Salesforce relied on "buy, buy, buy", while "buying" the company while expanding its business sector, and finally became one of the world's most valuable software companies .

In 2016, the acquired Quip provided the company with a productivity software suite for mobile and web collaboration.

In 2018, in order to help the company's products connect to cloud applications, MuleSoft was acquired for $6.5 billion.

In 2019, Salesforce spent $15.3 billion to acquire Tableau, entered the data visualization market, and nakedly challenged Microsoft (MSFT.US) Power BI.

4. Is Salesforce still short of people?

Every acquisition of Salesforce makes it increasingly competitive with Microsoft. In this game, Salesforce does not have the upper hand. If you want thousands of workplace people to love Slack, you must need a lot of outstanding talents .

According to IDC's 2019 white paper, Salesforce expects tens of thousands of new jobs will be released from 2019 to 2024 .

I have to say that the salary is also very good

Judging from the official recruitment website of Salesforce, both social recruitment and school recruitment are in full swing. If some students can get an intern position, maybe they can successfully join Salesforce after graduation. Classmates who are looking for a job can rush for it~

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Origin blog.csdn.net/JiuZhang_ninechapter/article/details/110862563