From the era of the PC Internet to the era of the mobile Internet, it is becoming more and more convenient for users to obtain various applications. They only need to move their fingers to obtain various applications they want; similarly, any developer with a good idea can Develop a popular application and get a good business return.
Although the enterprise market is far more complicated than the consumer market, cloud computing vendors have been actively simplifying the systems and applications in the enterprise market. By building cloud stores, they can provide cloud computing customers with more abundant enterprise applications. It also helps partners and developers to maximize the commercial value of each development result.
Especially after entering the era of digitalization and intelligence, innovation on the cloud has become the only way for enterprises to accelerate digital transformation and enhance competitiveness. Obtaining various enterprise applications they need through the cloud store has been accepted by more and more enterprises; at the same time, the prosperity of the cloud application market has also brought unprecedented new opportunities to partners and developers.
In order to help partners and developers stimulate the commercial potential of innovative applications and realize the realization of development results, HUAWEI CLOUD has been committed to upgrading and optimizing the cloud store in recent years. During the HUAWEI Developer Conference 2023 (Cloud), HUAWEI CLOUD store held a summit forum themed "Cloud store KooGallery, win-win future with developers", and launched a series of new capabilities and new measures for partners and developers Bring more comprehensive and in-depth support, so that each development result can maximize its commercial value.
Wang Xihai, Director of the Product Department of Huawei Cloud App Store and Developer Alliance, said that in 2023, the cloud store will continue to connect developers and serve customers, accelerate the improvement of platform capabilities and user experience, and make monetization more flexible through two major business models; 10 Big key capabilities to accelerate the commercialization of developers' achievements; 5 major growth plans to empower developers' business growth in all dimensions. Ultimately realize the goal of escorting the realization of developers' achievements and stimulating business potential.
2 major business models to make monetization more flexible
Maximizing customer value and ensuring continuous win-win results are inseparable from a good business model. Among the two major business models of the cloud store, the joint operation model focuses on empowering organizational developers and adopts a more flexible transaction sharing model to adapt to various businesses. Scenarios, share more profits with partners, simplify transaction complexity, and save time for product listing and payment collection. For example, through the intermodal kit, provide unified identity, unified payment, unified operation and maintenance, and unified data integration services to improve customer experience. Enhance customer stickiness.
The crowdsourcing model focuses on empowering individual developers, and realizes the realization of skills by connecting more developers and users to match more transactions. Users put forward their own customized needs on the crowdsourcing platform, and the cloud store cooperates with partners to provide customized goods and services. The crowdsourcing model provides developers with massive monetization opportunities, enabling developers to obtain project resources more effectively, achieving dual protection of brand and service, and making income worry-free.
10 key capabilities, all-round help developers realize business
According to Yan Jiegou, Product Director of HUAWEI CLOUD App Store, as an important carrier of HUAWEI CLOUD ecology, the cloud store platform has been thinking and practicing how to support the orderly operation of this huge ecosystem and bring developers the ultimate application business experience. The cloud store continues to increase investment in platform research and development and operation, and builds the capabilities and experience of 2B application stores around application distribution and monetization, in order to create an industry-leading one-stop application distribution platform and speed up the commercialization of each application!
Specifically, the cloud store will focus on building the following 10 key capabilities: 1. Speedy listing, 2. Combined sales, 3. GTM (Go To Market) capabilities, 4. Intelligent recommendation, 5. Business opportunity management, 6. Exclusive discounts, 7. Payment in installments, 8. Billing on demand, 9. Automatic deployment, 10. Settlement in stages.
For example, in the scenario where products are put on the shelves, the cloud store has powerful, convenient and industry-leading application tools, which make application access faster and more stable, and allow development results to be realized faster; through the open combined sales capability, the cloud store supports flexible combination of products on the shelves, Help developers serve more customers; in the smart recommendation scenario, the cloud store can provide multiple marketing methods such as smart lists, independent search engines, content marketing, and intelligent customer service to speed up business realization; in terms of automated deployment, the cloud store can be a partner Provide standardized one-click ability to activate resources and deploy corresponding software applications, greatly reducing partner delivery costs and improving deployment efficiency.
From these 10 key capabilities, it can be seen that the HUAWEI CLOUD store has provided partners and developers with full-process and full-cycle capability support including shelving, sales, recommendation, deployment, and stages. To solve the pain points of developers and developers in app business monetization, continue to create high-quality experience, and also allow partners and developers to focus more on innovation on the cloud.
5 major growth plans, empowering business growth in all dimensions
For HUAWEI CLOUD, the building of the 10 key capabilities is more about the building of the cloud store's own capabilities, which belongs to the category of "practicing internal skills"; partners and developers not only need the support of these basic capabilities, but also realize the business development results. To cash in, I hope to integrate into the ecology of the cloud store, break through its own "ceiling", and seek a higher level and a wider range of win-win cooperation.
Therefore, while "practicing internal skills", HUAWEI CLOUD is also "practicing external skills". Through 5 major growth plans and 2 major business models, HUAWEI CLOUD helps partners and developers reap the greatest commercial value. The 5 major growth plans include Go to KooGallery plan, star product plan, membership plan, overseas plan and cloud store partner plan.
Among the five major growth plans, according to the Go to KooGallery plan, the cloud store will provide partners and developers with better platform services, rich marketing resources, multiple sales channels, joint marketing fund incentives, etc., to help them quickly launch applications, touch Reach high-quality customers, increase business opportunities, achieve market goals, etc.; according to the Star Product Plan, partners and developers can rely on the HUAWEI CLOUD brand and market resources to continuously accumulate business value, and continue to obtain high-quality platform services, advertising and other high-level resources and rights; according to For the membership plan, the cloud store will launch "HUAWEI CLOUD enterprise application membership" to create value with ecological partners, integrate high-quality services, and provide enterprises with one-stop cloud solutions; according to the overseas plan, the cloud store can provide partners and developers Provide one-stop simple, convenient, intelligent and efficient, safe and compliant products and services to help brands go overseas; according to the cloud store partner plan, the cloud store will integrate upstream application services and empower more products, brands and sales resources to Partners, together with partners, provide users with better and more convenient application solutions, and help developers realize their achievements.
Gather more excellent partners and developers to stimulate greater business value
Gather more excellent partners and developers to stimulate greater business value
New Core Cloud is a cloud ERP product that uses the SaaS model to help the discrete manufacturing industry realize the digitization of factories. By entering Huawei Cloud Store, the two parties have jointly created four major services: cloud MES, TPM, TQM, and cloud ERP, covering production and manufacturing The digitalization of the entire business process requires real-time collection of key data and business data analysis to provide more accurate and intelligent decision support for on-time delivery, cost reduction, and quality improvement.
Zanqi Technology's rendering cloud rendering products, Zanqi cloud workstation, etc., relying on the platform capabilities, operation and marketing services of Huawei Cloud Store, have built the best platform for digital creation on the cloud to realize the development and innovation of customers on the cloud. The store GMV growth rate was 66%, and the order growth rate was 23%.
Through the cooperation with HUAWEI CLOUD, Shimo Documents, on the one hand, based on the HUAWEI CLOUD IaaS platform and multi-platform integration, greatly reduces operation and maintenance costs and improves product strength; A series of activities such as festivals have enhanced brand exposure and influence. By integrating into the HUAWEI CLOUD ecosystem, Graphite Documents not only achieved new breakthroughs in the industry, but also reached cooperation with more than 50 NA customers.
New Core Cloud, Zanqi Technology, Shimo Docs, etc. are just representatives of many excellent partners and developers in Huawei Cloud Store. At present, more than 7,000 excellent partners have settled in the HUAWEI CLOUD store, and more than 10,000 products in more than 60 categories have been put on the shelves, covering more than 10 industries such as manufacturing, education, government, and mining.
In 2022, HUAWEI CLOUD Store KooGallery will be comprehensively upgraded from the four dimensions of "richness, quality, innovation, and win-win", aiming to become the best enterprise application distribution platform preferred by users, and the best business monetization platform for developers and partners. Today, the launch of HUAWEI CLOUD Store's 2 major business models, 10 key capabilities, and 5 major growth plans will undoubtedly provide a stronger guarantee for the commercial realization of partners and developers.
Today, with the deep integration of the digital economy and the real economy, cloud computing applications are accelerating their penetration from the Internet industry to traditional industries such as government affairs, finance, education, and medical care. The proportion of enterprises using the cloud and the depth of applications have increased significantly. Under this trend, HUAWEI CLOUD's continuous upgrading and exploration and innovation in the cloud store will undoubtedly greatly shorten the link for partners and developers to realize business, and promote the healthy development of the cloud computing ecosystem; Strong support to promote digital innovation in all walks of life, so as to achieve a win-win situation with partners, developers and customers, and stimulate greater business value.