Nowadays, the renewal and iteration of home appliances has made people gradually move from traditional fans to the "air conditioner family", but we will also hear such a voice: air conditioners are not used to blowing, and prefer fans with natural wind. It can be seen that the fan market still has market space to be tapped.
The Market and Research report shows that the global fan market was worth 9.288 billion U.S. dollars in 2018. By 2024, the market value is expected to reach 11.332 billion U.S. dollars.
Among them, the more high-end fan lights have been popular in European and American countries for decades. They are beautiful, practical, and more energy-saving and environmentally friendly than air conditioners. Therefore, they have become a necessary choice for many home interior decoration.
With the improvement of consumption levels in China, India, Southeast Asia and other regions, fan lights are gradually infiltrating more countries and regions.
How to choose AC motor VS DC motor?
At present, the fan lamp products exported by domestic manufacturers to foreign countries mainly use AC motors. Its advantage is that it can greatly reduce the cost. Therefore, the product price is lower and the market popularity is higher. The fan market using AC motors is estimated to account for The ratio is 80%-90%.
Although the AC motor can reduce the cost, its disadvantage is that the sound and volume of the motor are larger than that of the DC motor. The characteristics of the DC motor are low noise, energy saving and environmental protection, and the motor is more compact, lighter in weight, can achieve a slimmer motor design, and a better user experience.
Although the current DC motor fan lights account for only 10%-20% of the market due to their high cost, their growth rate is very fast, and it is expected that there will be a 30% market increase in 2020. Especially in Europe, America, Australia and other regions, there is a certain understanding of DC motor fan lights; in low-end markets such as Southeast Asia and India, there is also a higher acceptance of DC motor fan lights.
It is expected that in the next 1-2 years, as the cost of DC drives decreases, DC motors will gradually replace AC motors and become the mainstream choice in the fan lamp market.
Intelligence may become a breakthrough in the growth of fan lamp manufacturers
In addition to DC motors being the future development trend of the fan industry, intelligence has also become a new direction for the update and iteration of home appliances. App remote control, smart speaker voice control, and scene linkage have gradually become essential functions for home appliances.
Whether it is AC or DC motor fan lights, intelligence will become a breakthrough for manufacturers to achieve differentiated competition, create explosive products, and achieve rapid growth in performance.
According to the evaluation data analysis of Amazon and other e-commerce platforms, among the fan products, the C-end user reviews mainly focus on keywords such as "silent", "easy to install", "remote control", and "energy saving". Intelligence will be perfect Address the concerns of end users.
However, traditional fan lamp manufacturers have the following three pain points in the process of intelligentization:
First, the program development, agreement and function docking with third-party platforms will result in high R&D costs;
second, the remote control experience of overseas apps is unstable;
third, most of the market profit share is concentrated in the hands of head manufacturers and controller manufacturers. Small and medium-sized manufacturers have relatively small profit margins and urgently need to reduce costs and expand profit margins.
So how to solve the manufacturer's pain points and improve user experience?
Tuya Smart has upgraded its fan lamp intelligent solution. Manufacturers can flexibly choose DC motor and AC motor solutions. The solution covers a variety of fan lamp product forms such as ceiling-mounted and ceiling-mounted. Based on the one-stop solutions provided by Tuya, such as smart wireless networking modules, smart phone apps, and cloud storage, it can help traditional fan/fan lights and lighting manufacturers achieve intelligence within 15 days and realize remote control through apps or smart speakers.
The smart fan light is online on the platform, click for details:
promotion.tuya.com/CeilingFanlights_Promotion?_source=b1c9d08ec74e8b5971cf1966a8168cf7
1. Rich function points, energy saving and silent
The intelligent DC motor solution has richer function points, supports stepless adjustment of wind speed, and can freely switch the fan forward and reverse. It can be used in summer and winter; the solution also supports remote switch control of fan lights and adjustment of light brightness, color, and heating.
In terms of energy saving, the DC motor solution can save up to 70% of the energy consumption compared with the traditional motor solution, and allows users to enjoy natural wind in a quiet environment.
2. Multi-terminal control to improve user experience
Aiming at the remote control function that consumers are generally concerned about, Tuya provides an intelligent solution for fan lights that supports the use of remote controls, apps, and smart speakers for multi-terminal control for better experience. The global deployment of servers ensures stable and smooth interaction between devices no matter where they are sold.
3. Cloud module empowers and expands profit margins
At present, smart fan lights with App remote control and smart speaker voice control on the market usually use Fan Hub for networking and remote control, but their cost is higher, and the market price is generally around $220.
At the same price, if you use the Tuya solution, you only need a cloud module to achieve the effect of "remote control + fan Hub", quickly realize device networking, and free access to public version App and smart speakers. Realize remote control. This program can greatly reduce your cost, and the product premium space is as high as 70%, making your product more competitive in the market.
4. Cross-category linkage to create senseless intelligence
The smart fan lamp realized by the Tuya solution can realize convenient and intelligent linkage and create a senseless intelligent experience whether you are at home, school, or factory. such as:
When the door and window magnetic sensor detects that the person leaves home, it will automatically turn off the fan lamp equipment in operation to save energy;
When the temperature and humidity sensor detects that the indoor temperature is higher than 22 degrees, it will automatically turn on the fan light, simplifying physical interaction and freeing hands.
At present, some manufacturers have used the intelligent fan lamp solution provided by Tuya to grab the early dividends in the market and achieve rapid growth in performance. For example,
a fan controller manufacturer in Zhongshan, driven by the intelligent demand of foreign customers, realizes basic functions such as App control, smart speaker control, and wind speed adjustment after docking with the Tuya smart fan lamp solution. The company has now shipped more than 100,000 sets. At the same time, after docking with the overseas brand channels provided by Tuya Smart, the business has expanded to more countries and regions, and the company's performance has continued to grow.
After your product is intelligentized on the Tuya IoT development platform, Tuya will connect you to the B-end brand channels in 220+ countries/regions, helping you quickly expand your sales channels and deliver goods globally.