Geek University Product Manager Training Camp Understanding Product Manager Assignment 1

1. [If the company wants to hire someone to replace you] Write an ideal job model for your current position (Job Model)

Intelligent hardware product manager (15-30k·12 salary)
job description:

  1. Responsible for hardware product function definition, performance testing, and issuance of installation and commissioning instructions;
  2. Responsible for product definition, market research, demand analysis, competitive product analysis, product function design and interaction design of software and hardware combined products;
  3. Analyze the cost of hardware, and have good supplier negotiation capabilities to make products more competitive;
    4. According to the company's overall strategy, be responsible for planning product lines, formulating product development plans, and promoting product demand.
    5. Collect user opinions, continuously optimize product user experience, and formulate product improvement iteration routes. Regularly conduct industry tracking and analysis on competing products, keep abreast of industry trends, and put forward constructive product creative proposals;
    recruitment requirements:
  4. Bachelor degree or above, more than three years of hardware development or hardware product work experience;
  5. Relevant work experience in smart hardware is preferred; such as: smart products/smart kitchenware/small household appliances/home, etc.;
  6. A keen business sense, good at mining the real needs of customers, and can be transformed into products and business strategies;
  7. Excellent product interaction capabilities, able to output logically clear PRD;
  8. Excellent communication skills, planning, organization and coordination skills, and good logic analysis skills.

2. [If the company wants to recruit a senior version of you] Write an ideal job model for senior/promoted positions (Job Model)

Recommendation algorithm product manager (45-75k·12 salary)
job description:
1. Responsible for the product strategy of the content recommendation algorithm, formulating a reasonable and efficient content distribution strategy;
2. In-depth analysis and mining of user behavior data to provide a basis for improving the recommendation algorithm;
3. Responsible for continuous testing, evaluation, analysis, and tuning of ranking algorithms;
4. Explore new applications of domestic and foreign recommendation algorithms and continue to innovate.
Requirements:
1. Familiar with the content system and strategies of recommended products, and have rich experience in content recommendation/ranking strategies;
2. Have high data sensitivity and data analysis capabilities;
3. Have a high degree of work responsibility, stress resistance, Have a strong spirit of exploration and innovation;
4, 4 years or more of recommendation strategy experience, experience in personalized information/live/short video products is preferred.

3. Find your favorite position/company, compare the position model differences of different companies/product positions horizontally, write a report, make your own content, please pay attention to the typesetting and file format, and recommend both pictures and texts.

3.1. Analysis of the responsibilities of PM (abbreviation for product manager)

By analyzing the description of PM responsibilities of various companies, I divided the PM responsibilities mentioned into 8 categories:

  1. Product planning and design;
  2. Competitive products and industry research;
  3. Participate in, coordinate, and promote the process of product realization;
  4. Monitoring and optimization of user feedback (experience);
  5. User research (needs analysis);
  6. Planning iterative, optimizing and improving products;
  7. Write documentation;
  8. Internet promotion.
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    Among the 8 types of responsibilities, user research (requirement analysis) was mentioned the most (64.29%), planning iteration, optimization, and product improvement (61.90%), as well as the process of participating, coordinating, and promoting product realization (54.76%), followed by the Internet Promotion was the least mentioned (4.76%).

This shows that in the work responsibilities of PM, the most basic and most important thing is to conduct research on users and analyze requirements. Then formulate product strategies based on the results of the analysis to help and promote product iteration. At the same time, it is necessary to analyze competing products and industries in daily life, monitor and optimize user experience, so as to cultivate market acumen and create better products.

3.2 Interview performance

The job requirements in this part mainly refer to those soft power gained through internal training, which will be reflected in the interview. They are as follows: personal ethics (responsibility, active thinking, stress resistance, learning ability); logical thinking ability; good at communication and teamwork.
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Among them, 69.05% of the positions require candidates to have good logical thinking skills, be able to analyze products and markets in depth and clearly; 66.67% of the positions require candidates to be good at communication and teamwork, and be able to better participate in and promote a good product. Born; 64.29% of positions require interviews with strong personal qualities and strong learning ability, which can better adapt to the rapid iteration of the Internet.

This can enlighten us to study more learning methods in our daily lives, improve learning ability and thinking ability, learn to regulate our own emotions, improve communication and collaboration skills, and prepare for becoming an excellent product manager.

3.3 Works reflected

This part of the job requirements mainly refers to those hard skills that can be mastered through learning before applying for the job, and you can leave works to prove your ability while learning. Mainly include: strong foreign language skills; master the methods and processes of user research and user experience; have a basic understanding of technology implementation; master sketch, Axure and other prototype design tools; understand data analysis methods; actively experience new products; copywriting skills.
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Among them, actively experiencing new products (28.57%) to cultivate and demonstrate candidates’ market acumen and understanding data methods (30.95%) are considered to be the most important abilities, mainly because they are both for demand analysis and optimization of new products. The basis of the product. In addition, understanding the user experience (19.05%) and prototyping (19.05%) related knowledge is also very important.

3.4 Interested positions

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reference

http://www.woshipm.com/pmd/847121.html

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Origin blog.csdn.net/zgpeace/article/details/112758345