Under the influence of many comprehensive factors, a large number of domestic game manufacturers have begun to pay attention to overseas markets, and the Chinese game industry has ushered in a new round of overseas games.
But what is different this time is that not only domestic game manufacturers are trying hard to go global, but overseas platform giants are also eager to hope that Chinese developers can bring them new high-quality content and achieve revenue growth.
In order to make it more convenient for developers, many overseas platforms have listed their own SDKs on the Cocos Store, hoping to allow Cocos Creator users to access platform functions more quickly and easily list them on the platform.
Some platform manufacturers have reached an ecological support plan with Cocos, and will select a number of suitable products from developers to help put them on overseas platforms.
Everyone is invited to participate in the questionnaire at the end of the article, and you will have the opportunity to obtain official overseas support qualifications .
01 Google AdSense
When it comes to advertising monetization, we have to mention Google AdSense, which is an advertising monetization platform provided for Web websites and supports both desktop and mobile terminals.
Google AdSense is based on Web H5 and does not involve native, so it can be accessed on Android, iOS, PC, Mac and other terminals. It is another important income channel in addition to the built-in super app mini-games.
In May 2023, the Google AdSense H5 game advertising plug-in was launched on Cocos Store. It is Google's monetization tool specially designed for H5 game scenarios. It currently supports two types of advertising forms: rewarded advertising and interstitial advertising.
CocosStore download link
https://store.cocos.com/app/detail/4173
Apply for AdSense game ads
https://docs.google.com/forms/d/e/1FAIpQLSeu2GJUaad6rQ-c3dEqgPHwfJigZvbRJm0FoSP7hGzuEBevGA/viewform
02 Google AdMob
Google AdMob is a mobile advertising platform. Developers can integrate it into Andoird and iOS native apps to achieve profitability. It is known for maximizing revenue and providing excellent user experience.
The Google AdMob plug-in is now available in Cocos Store. Your Cocos Creator game is packaged natively and can be monetized through ads like mini-games: rewarded videos, banner ads, interstitial ads, and open-screen ads .
In-game purchases + advertising monetization form mixed monetization, which not only increases revenue for the game, but also provides a better gaming experience. According to data analysis, more than 60% of mobile game players often exchange incentive videos for a better gaming experience. For example: unlocking weapons and props, accelerating game progress, obtaining more coins, etc., which will significantly increase user engagement and retention.
Regarding the user experience of Google AdMob, developers must pay attention. If you defraud users of clicks, views, or affect users' normal games in order to increase advertising profits, your AdMob account will easily be restricted and the ad fill rate may be insufficient. First, you can refer to developer Feng Hai Tongluo's article "(2023) About the problem of Admob being restricted" .
The Google AdMob plug-in listed on Cocos Store currently only includes the Android version. According to the development team, the iOS version will also be available soon, so stay tuned.
CocosStore download link
https://store.cocos.com/app/detail/5271
Mobile Ads SDK (Android)
https://developers.google.com/admob/android/quick-start?hl=zh-cn
03 Facebook Instant Games
Facebook has over 1 billion monthly active users. Instant Games allows you to play games, challenge friends, share scores, and make video and voice calls directly through the Facebook Messenger app. It has been launched in more than 30 countries around the world.
The Cocos engine has in-depth cooperation with Facebook, and the Cocos Creator 3.8.0 engine has integrated Facebook Instant Games to build templates.
Just like WeChat mini games, developers do not need to manually adapt, and can generate the format required for Facebook Instant Games to be launched with one click.
Facebook Instant Games
https://www.facebook.com/instantgames
04 PokiSDK
Poki is an established online gaming platform founded in 2013. It has more than 30 million active users, covers 1 billion gamers, and has many famous casual games. For example, temple escape, subway parkour, stickman jumping, etc., almost everyone has played it.
PokiSDK is extremely lightweight and intelligently displays video ads to users through the CommercialBreak interface. At the same time, Poki also provides game developers with multi-faceted services such as game hosting, testing, and user insights.
CocosStore download link
https://store.cocos.com/app/detail/3702
PokiSDK - Cocos Creator 3.x
https://sdk.poki.com/cocos.html
05 GamePix SDK
GamePix is a super H5 game platform with 10,000+ games covering various genres. Players around the world can have free entertainment with just a few ads.
GamePix SDK also provides developers with rewarded ads and interstitial ads , and the GamePix interface call is extremely simple. The SDK also contains some commonly used data storage interfaces, such as obtaining the player's current language, uploading player game scores, and persisting game data. progress etc. It’s very considerate and you don’t need to build a server yourself.
CocosStore download link
https://store.cocos.com/app/detail/5147
Gamepix Developers
https://partners.gamepix.com/developers
06 CrazyGames SDK
CrazyGames was founded in 2014 and has 200 million users worldwide. They claim to developers that they know better how to make your games make money. The provided SDK is simple and easy to access, and supports rewarded videos, interstitial ads, banner ads, social sharing, etc.
CocosStore download link
https://store.cocos.com/app/en/detail/4953
CrazyGames Documentation
https://docs.crazygames.com/sdk/cocos/
07 Wortal
WORTAL is a free hyper-casual H5 game platform that takes building a developer game community as the starting point to show your games to the world.
Wortal SDK supports advertising, friend invitations, rankings, in-app purchases, statistics, etc. It also provides Cocos Creator 2.x/3.x SDK to facilitate developers to upload their own games to earn revenue.
CocosStore download link
https://store.cocos.com/app/en/detail/4067
Wortal Develops
https://developers.html5gameportal.com/
08 GameDistribution
GameDistribution is a game platform that focuses on web games and supports cross-distribution on mobile phones and PCs. They help developers maximize the reach of their games through paid distribution networks.
On the GameDistribution official website, you will find many well-known game companies such as: Ubisoft, Gameloft, YAD, etc., and almost all Ubisoft games are developed using Cocos Creator.
Another feature of GameDistribution is that each game, like many video websites, supports the use of HTML <iframe> tags to quickly embed the game into any website.
CocosStore download address
https://store.cocos.com/app/en/detail/3320
GameDistribution - Cocos Creator 3.x
https://gamedistribution.com/developers
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