With the development of the economy and the improvement of people's living standards, people are paying more and more attention to personal health and image, and they are also investing more and more in beauty . We can also see that more and more people spend a lot of money and energy on skin care, body care, beauty and fitness and other projects.
The data visualization diagram below is the result of the editor's analysis of the development of the beauty industry through the data analysis visualization platform . Come and follow the editor to find out!
1. Market size trends in the beauty industry
Figure 1 Beauty industry market size trend
According to the big data report analysis of the beauty industry, it is found that people are more aware of the importance of their own health. Affected by this, the beauty industry has also picked up after the epidemic, and the market size has continued to expand.
2. User spending on consumer goods categories
Figure 2 User spending on consumer goods categories
Young people pursue fashion and beauty, and with the development of the times, many young and middle-aged people have also begun to pay attention to personal care. At the same time, due to the development of science and technology and the rapid dissemination and popularization of information, convenient and affordable products such as home beauty devices and personal beauty products have begun to be highly regarded. The traditional medical beauty industry has also suffered some impacts.
3. Staff size of a single beauty store
Figure 3: Staff size of a single beauty store
According to the current development trend analysis, small and exquisite beauty shops are more preferred. Opening a beauty shop by an individual or family is more suitable for the current market situation.
4. Overview of medical beauty methods
Figure 4 Overview of medical beauty methods
Compared with traditional medical cosmetic surgery methods, new light medical cosmetic methods are gradually emerging. With people's pursuit of beauty and emphasis on health, surgical cosmetic surgery is gradually no longer the first choice, and photoelectric cosmetic surgery is more accepted by the public.
5. Analysis of Development of Medical Cosmetology
Figure 5 Analysis of Medical Cosmetic Development
As can be seen from the picture above, traditional medical beauty methods have been surpassed by new beauty methods. Before 2020, surgical medical beauty accounted for a relatively high proportion of the market share. Until 2020, non-surgical medical beauty has begun to overtake traditional medical beauty. And the gap is gradually widening.