Link Address: https://blog.csdn.net/qq_32795773/article/details/81281515
Marketing coupons, as well as mission to fight this common mode except. Lift the mission to fight, we naturally think of a lot of fight, in the case of traffic dividend has bottomed, this new model to fight groups blaze a new trail.
Rumors in March this year, a lot of fight May GMV has reached 40 billion size, turnover of more than Jingdong 1/3 (GMV Jingdong month about 110 billion).
"Launch mission to fight" or "spell group" button on the page to see everyone, but whether it really thought about the logic behind it.
Next, I will combine the last two weeks to do group activities to fight, fight elaborate on the logic behind the group, according to the group to fight the whole process to explain.
First, create group activities to fight
the fight of all commodities have a lot of fight Mission mode, Taobao, Jingdong, or other platforms only some of the goods have to fight groups mode both the background design is certainly different. Because I am in charge of this project is the latter, so to talk about how to create this type of activity to fight the group.
Examples of design
△ created to fight groups active page
Create a mission to fight the activities of the process, at least the following elements: fight groups active time, active time into the group, into a number of groups, each person may purchase, can be opened and commodity groups to fight groups active.
1. Time to fight groups
when the long fight groups active group openable product, such as a commodity fight groups of active time June 28 to July 3 00:00:00 00:00:00, this period of time, this product can be open group, enter the product details page the user may initiate a fight groups or groups involved in the fight.
2. Mission to the effective time of
the user group tour after opening time with other people, this time the fight is not successful tour group fails, the system automatically refund. Of particular note it is: because of the introduction of this field, there will be a user group to fight the actual end time of a commodity.
The actual mission to fight together Mission End Time = time + launched into a group active time (time = group launched to fight initiate a payment time to fight groups of people)
What does that mean?
For example in terms: If the product is to fight groups event time at 00:00 on June 28: 00 00:00:00 July 3, agglomerated valid for 24 hours, at 0:00 on July 3 after the product is not re-open group, but the group has opened Offered user can also, that is, the actual event on July 4th 00:00:00 end mission to fight promotions.
3. into a number of groups
lobbied for many people to meet the conditions to fight groups, with the proviso that at least two people.
4. A person may purchase
per person up to buy many pieces, to fight groups of goods because the price is cheaper, according to the budget to see if you need to configure the field.
The related item
first four fields belong to the basic attribute field fight groups activities, we want to link these fields on a specific commodity or a plurality of goods, and price is provided to fight groups.
After creating a successful fight Mission activities commodities, it is divided into ordinary commodity and commodity group to fight (there will be a field in the commodity table to mark and distinguish), a new record to fight groups active list.
Examples of design
△ mission to fight management List
6. The mission to fight active
Not started: fight groups Event start time> current time;
Activities: Activities fight groups start time <current time and the end time of fight groups activities> current time;
ended: fight groups active time <current time ;
expired: "active" status of commodity activities manually click the "failure" button has become invalid, end of the event in advance.
"Not started" active commodity status of all of the fields can be edited, "active" status only prolong the activities of commodity group to fight the end of the event time.
It is worth noting: the difference is over and expired in that: after the event has ended is the natural end of the expiration, has expired means that businesses take the initiative to a premature end. It has ended and expired commodity activities required to initiate activities again, re-add it again.
In the C-terminal display to see how specific product design, project responsible for their own, the fight groups of goods I gave two entrances: mission to fight special and all the goods list, there is a mission to fight commodity group to fight the label.
Examples of design
△ inlet fight groups
Second, the user initiates a mission to fight
the user to fight groups to fight groups store listing page launched activities to generate a single group records and order records, background correspond to a single group list and order list.
△ product details page, fill out the order form page
△ order details page
1. mono- listing
different groups fight status, order ID number, and Number of People different groups are assumed to be the number three.
Into the group to be: the initiator group launched to fight but not paid, the order ID has orders data for the user to initiate mission to fight time and end time to fight the group is empty (this group is not open successfully, naturally there is no time to launch mission to fight and fight said the end of the group time, the sponsors pay only mean success successful open group), it has been the number of People to zero.
Fight groups: initiator successful payment, open group success, Number of People 1. Order "mission to fight" status can not be canceled, the need to fight after the group successfully cancel.
Fight Mission Success: into a group of people and have to pay full success, this time to buy a three ID corresponding to the order ID.
Fight Mission failure: within the effective time into the group, into a number of groups under the age of, to fight groups fail, the system automatically refund.
Of special note is, C terminal mission to fight product details page and others to fight [group] of data from a single data group, not the order data.
Examples of design
△ mono- list
2. mission to fight the list of orders
to fight groups of merchandise orders can be combined in the general order list, add a "order type" field is used to distinguish, to fight groups have order list "to see the same group orders to" jump links.
△ order list
Third, the mission to fight page share
a distinctive feature of the group is to fight the old with the new by sharing, greater use of social relationships to promote order conversion. The link to be considered is that different groups share out of this fight alive, users see a page different.
"Failed mission to fight" and "fight Mission Success" correspond activities has ended (end time of the event is not a commodity group to fight, and this fight is the end time of the event sponsor group created) and the number of full two cases.
Probably process is as follows:
△ fight groups sharing the user enters the logical page
This, a complete group activities to fight almost over. FIG herein all prototype reference only, depending on service availability.
Fourth, the summary
read one sentence:
Development work is iterative: access requirements -> Coding-> followed Demand -> Coding ...... then
work iterations products are: Practice -> Summary -> more practice -> and then sum up ......
So the last part of this article or summary each needs to be re-set weekly and weekly summary, now try to make every day summary.
1. Whether the C-terminal, B-side, a scene to be exhaustive as possible, to be as rigorous logic
demand is not done again on end, usually this can only solve skin problems, perfect scenario, exceptions to think, repeatedly asked myself to think. Scene usually dig deeper, deeper wider, inverted triangle pattern.
For example: In a single payment at the fight groups of commodities activities, whether to increase the regiment has ended and whether the number of groups to fight two full logic. This will be a fight scene in group activities to share a common micro-channel buddy group, multiple users can simultaneously regiment and orders to pay, which is different and general merchandise.
This point is repeated in its own review of the entire mission to fight the process to comprehend.
2. Learn timely decisions
we often encounter this scenario: technology think this feature is doing nothing far-reaching effects, and achieve and cumbersome, or for some reason are forced to cut part of the requirements; or you view and technology the view is not the same; or in the process of developing technology proposed another better solution before you did not expect, then how to do?
So many changes, it is impossible to ask everything mentors or leaders, they will think you are not assertive, he had to learn to timely decision.
For example: When do demand, I will fight promoters to create a payment schedule group activities, as this initiative launched to fight the group time, technology is like saying a single time. I felt no difference between single-time and payment schedules, and they said I could.
Later, think carefully, but if a single payment is successful single group, are not open mission success and said, Why fight the group time to initiate it. In turn find technical illustrate this point.
Finally, talk about their recent insight on the product: product do the core competence is the product of thinking and the ability to follow up the project, will not draw a prototype, write documentation (remember when he had just made products, the day can not be immersed in painting prototype extricate themselves, I feel good-looking picture). Product taught us the ability to solve problems has always been this idea of doing things and ways to solve many practical problems of life.
I like the Su Jie sentence, he said:
I do Internet products is my product, I wrote my book is the product, but also the organization of the next line I launched my product. In fact, there is no specific image of the product, as long as meet certain requirements, improve the user experience, is a product, which is a product of thinking.
As long as you are able to find the problem and describe clearly translated into a demand, and then into a job, win support, launched a number of people, this task is completed, and continuing with the mentality of ownership to track and maintain the product, then, you are a product manager.