In the field of digital collections, the domestic market is booming. Some people will choose personal collections for flash sales, and some creative ordinary people/brands also want to make their own digital collections for sale. Digital collections can be in the form of pictures, videos, etc. It is perfectly fine for individuals to publish their digital collections.
To make digital collections, you can use platforms and different service platforms to publicly issue digital collections and distribute them in different blockchains, such as Tencent’s Lianxin, Ali’s Ant Chain, Baidu’s Baidu Super Chain, JD.com The Zhizhen chain, as well as the multi-tree graph chain, the international chain, etc. that use the service platform, have both public chains and alliance chains.
Key points for choosing a service platform:
1. Choose a well-known service platform. Of course, well-known service platforms such as blockchain cores such as Tencent and Ant, and whale adventures. Compared with selected projects, the IP release of each museum has been scheduled for 2 months, and you can also choose a relatively cost-effective service platform. , pay special attention to the following aspects.
2. Choose those that are recognized by your local government or association.
3. Verify that the blockchain mounted on the business platform is in the CAC record list.
4. Check whether the platform issues digital collections of major brands.
Service platform charging mode: charging in the form of sharing, and packaged and negotiated prices in accordance with the public relations service model. In fact, everyone can make a comprehensive assessment according to their own needs. In addition, there must be no shortage of later promotions, and the official account and community promotion budget must be well done.
Key points of collection design:
1. Visual digital works: cooperate with well-known designers or IP to gain more market attention.
2. Publishing rules: When designing rules, start from the purpose, that is, for profit or brand awareness.
3. Integrated Marketing: Don’t separate digital collection distribution from brand action.
4. The combination of virtual and reality: digital collections are a kind of virtual commodity. It is recommended to reasonably bundle with branded physical goods to promote the sales of physical goods.