The popularity of digital collections has led many domestic companies to enter the market one after another, and a brand new digital market has been opened.
infrastructure
The infrastructure of digital collections mainly includes blockchains, smart contracts, and data storage that provide casting, distribution, and transactions. These infrastructures provide a highly secure and stable ecological environment for the transaction of digital collections, and are also the core elements for the further development of digital collections.
Compared with foreign infrastructures based on public chains, domestic digital collection infrastructure is centered on alliance chains. For example, Ali's Ant Chain, Tencent's Zhixin Chain, Baidu's Super Chain, etc. Various alliance chains constitute the domestic digital collection infrastructure ecology.
The reason why the alliance chain is adopted is mainly to prevent various financial risks brought by the public chain. The consortium chain is a semi-decentralized blockchain. Although it is decentralized on the chain, due to the small scale of its nodes, some powerful Internet companies can complete the construction alone, which in turn makes The entire chain is still centered on Internet companies.
Of course, although the semi-decentralized state of the alliance chain is not as good as the public chain in terms of decentralization and data security, it also has certain benefits. Lower cost consumption allows Internet companies to easily build an alliance chain. At the same time, the small size also brings more convenient supervision. The platform side can control the casting and trading rules of digital collections on the chain, which greatly reduces the risk of speculation and speculation.
Project application development
The application level of digital collections is very extensive, including IP authorized casting, project creation, project issuance, distribution platforms, etc., in addition to a large number of derivative applications such as secondary markets, financing platforms, and social platforms.
Under the guidance of policies, the domestic market environment has very strict control over the secondary market, but it does not completely deny the development of other fields.
At present, many Internet companies are exploring the project application of digital collections. For example, on the basis of its AntChain, Ali has established a digital collection trading platform WhaleTalk to provide copyright transactions for digital content. At present, relying on the company's original traffic and ecological advantages, Ali has become one of the largest digital collection trading platforms in China. Similarly, the Magic Core launched by Tencent is basically the same. With its corporate advantages, it has become a project application that cannot be ignored in the digital collection market.
However, although Internet giants such as Ali and Tencent have very strong advantages, they are not without opportunities for other companies. The decentralized nature of the blockchain is destined to be difficult to be monopolized by Internet giants in this field, and any individual or enterprise can participate in it.
The domestic environment presents a semi-decentralized state, which also leads to insufficient market liquidity, and the independence and fragmentation of each platform. This also provides an opportunity for the development of other platforms. A large number of small and medium-sized enterprises have opened up a new path under the "big mountains" of various Internet giants.
In addition, ecological applications derived from digital collections are also being continuously explored. Although China is cautious about the development of the secondary market, strengthening the circulation of digital collections is an inevitable trend. At present, we are also seeking to complete the circulation of digital collections while avoiding risks. For example, the blockchain service network BSN led by the National Information Center launched the "BSN-DDC Basic Network" in January this year, with the purpose of establishing a neutral, safe, credible, and regulated blockchain The cross-chain trading system enables the normal flow of digital collections on different alliance chains. Moreover, the regulated nature of BSN-DDC also allows the financial risk in the entire system to be greatly reduced.