With the continuous development of global trade and digitalization, the cross-border e-commerce market has become an important part of global trade. In this fiercely competitive market, brands need to find better cross-border operation incubation services for going overseas, and multi-platform services have become the only way for brands to go overseas. Live Market is a cross-border e-commerce industry integration platform. It has become a representative cross-border industry integration platform by integrating various resources, establishing an industrial ecological chain, providing one-stop service, facing the global market, and focusing on user experience.
From single-platform operation to multi-platform service is a strategy adopted by many enterprises when expanding their business and enhancing their competitiveness. From the perspective of market demand, single-platform operations are often carried out in a specific market. For example, Taobao and JD.com in the domestic e-commerce market mainly provide consumers with various goods and services to meet their shopping needs. However, with the development of globalization and digitalization, consumers' shopping behavior is increasingly involving cross-border e-commerce and overseas markets. Therefore, the multi-platform service model can better meet the needs of consumers and brands. From the perspective of enterprise development, single-platform operations are often carried out in a relatively narrow field, which may limit the development space and opportunities of enterprises. In contrast, the multi-platform service model allows enterprises to expand and develop in multiple fields and markets, thereby gaining more opportunities and a broader market.
Brand overseas cross-border operation incubation companies emerged as the times require. These companies focus on providing global supply chain management and commodity sales services for brands, helping brands better expand overseas markets and achieve global development. At present, such enterprises have become an important part of the cross-border e-commerce market. In the cross-border e-commerce market, different platforms have different operating models, market positioning and service content.
Take TIKTOK and Amazon as examples. TIKTOK is a short video-based social media application, but it has also become a new type of cross-border e-commerce platform. TIKTOK recommends products to viewers and helps businesses make sales through user-generated content, social influence and personal branding. Amazon, on the other hand, is a global comprehensive e-commerce platform, which provides sales and logistics services for various commodities, and provides convenience for sellers and buyers. The difference between these platforms is that TIKTOK focuses on social networking, content and personal brand influence, while Amazon focuses on product sales and logistics services.
In contrast, the advantage of Live Market is that it is a cross-border industry aggregation platform, which not only aggregates global comprehensive platforms such as Amazon, wish, eBay, independent station Ali International Station, but also Tiktok, Facebook, YouTube, Instagram, Bigo and other major media traffic platforms can achieve network-wide marketing. It not only provides commodity sales and logistics services, but also provides services such as overseas market promotion, brand incubation and industrial chain upgrading for brands.
As a cross-border e-commerce industry integration platform, Live Market provides comprehensive services and support for brands by aggregating various resources, including logistics, warehousing, payment, promotion, etc. In addition, Live Market provides one-stop cross-border operation incubation services for brands going overseas, covering service networks in many countries and regions around the world, improving service efficiency and brand satisfaction. Live Market focuses on user experience, provides high-quality customer service and shopping experience, and ensures brand and user satisfaction.
The multi-platform service model of Live Market not only helps brands to better expand overseas markets, but also provides more opportunities and choices for brands to achieve more comprehensive development. In addition, Live Market also focuses on cooperation and win-win cooperation with overseas industrial chains. By introducing foreign advanced technology and industrial chain resources, it helps domestic brands to improve product quality and competitiveness, and provides more brands with a full range of overseas cross-border operations. Incubation services to help brands achieve global development.